Manforce Brings in Manasvi Mamgai, Signals Bold New Phase in Brand Storytelling
In a move that signals a fresh and confident direction, Manforce Condoms has announced actor and model Manasvi Mamgai as its newest brand ambassador. The development marks a new chapter for the brand as it sharpens its voice and deepens its connection with today’s evolving audience.
Manasvi, who first gained national attention after winning Femina Miss India World 2010, has since built a diverse career across films, television, and international platforms. Her journey and persona bring a modern, self-assured energy that fits well with Manforce’s changing narrative. With her global exposure and contemporary appeal, she adds a new dimension to how the brand communicates in the sexual wellness space.
She joins an already popular lineup that includes Sunny Leone and the brand’s AI-powered face, Myra Kapoor. Together, this mix reflects a more progressive and forward-looking approach, blending human influence with digital innovation. The idea is clear—stay relevant, stay bold, and speak the language of a new generation.
Over the years, Manforce has played a key role in opening up conversations around intimacy, desire, and self-expression—topics that were once considered taboo in India. With Manasvi on board, the brand is looking to take that conversation further, making it more relatable, more real, and more in tune with modern lifestyles.
Speaking about the shift, Joy Chatterjee, Vice President and Head of Sales and Marketing for Mankind Pharma’s Consumer Division, highlighted how the brand has long dominated the flavoured condom segment, earning the title of “king of flavours.” But as consumer preferences change, Manforce is now expanding its focus to non-flavoured options as well, with products like the King Thin range and King Dot designed to offer a more natural experience.
According to Chatterjee, Manasvi’s presence adds both credibility and confidence to this new phase. As the brand becomes more product-focused, her voice will help communicate its offerings in a way that feels authentic and engaging. He also emphasized that this partnership is part of a larger effort to build a more globally relevant and culturally aware brand identity.
Sharing her thoughts, Manasvi Mamgai said she is excited to be associated with a brand that has consistently encouraged awareness and responsible conversations. She noted that being part of Manforce’s journey is especially meaningful as it continues to evolve and connect with audiences in a more thoughtful and impactful way.
With this latest move, Manforce is not just adding a new face—it’s reinforcing its position as a leader in the sexual wellness category, while staying true to its core idea: encouraging open, confident, and informed conversations around intimacy.
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